Research Projects
“Shop Your Way” - but is it?
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How foundational user differences drove performance metrics in eCommerce
ADT Security Services
User researchQualitative ResearchQuantitative ResearchEvaluative research
Designing a simplified sales flow
Reducing complexity: a simpler path to purchase in ecommerce
ADT Security Services
Usability testingSecondary researchResearch designFoundational research
Ecommerce Shopper Interviews
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Uncertainty and anxiety: Foundational insights from ecommerce purchasers and abandoners
ADT Security Services
User InterviewsDiscovery researchFoundational research
Project STELLAR—Longitudinal social science research
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Project STELLAR: Management and execution of a $3M research grant
US Department of Education
Research operationsParticipant recruitmentResearch design
UX/UI Projects
Archived projects
Lexical
Discovery research and concepting for an innovative learning app: "Lexical"
New product concept
Competitive analysisUser InterviewsWireframingDiscovery research
Udemy redesign
Research-informed UI redesign of Udemy's desktop website
Independent redesign
Heuristic analysisCompetitive analysisUI
Ecommerce quiz - usability testing
User insights inform UX design for a new ecommerce quiz
ADT Security Services
Evaluative researchUsability testing
Learnings from Phone and Field Sales
Insights for ecommerce from other sales channels
ADT Security Services
Generative researchQualitative ResearchField researchSecondary research
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